Archive for the ‘broadband’ Category


The Story of the Lonesome Pine and the Giant Corporation

Or how to go from zero to hero – online

A lonesome pine neon sign in the desert (gettyimages)

Starting from scratch to go to the top of the listings, this is more than a story about neon signs in the desert: how to succeed online

it’s more than just about putting up a website and expecting people to find it ..

If you are new to using the Internet this may come as some consolation:  we know the majority of you who are fifty-plus are new to it and that many more of you are wanting to promote yourselves and your interests online.

Soon another sign followed our lonesome pine .. and another

And a poet soon arrives and before you know it ..

Home for tired aspirational neon signmakers in the desert

And who would have guessed,

they served-up the best!

Nick and his friends decided to provide shade, some lonesome pine entertainmet, rest and serve some refreshments to tired drivers!

Laurel and Hardy: in it to hit it!

Nick got so fed up of telling his life story over and over,

he decided to tell a ryme,

make a film and put it online .. (ouch)

Dive for cover!

For Nick was now about to get out his holiday snaps ..

And tell another    🙂

You also need to get yourself high-up in the search engine rankings in order to be seen

The Americans have an evocative expression for the problem: it’s like putting up a neon sign in the desert!

Fave rave

Google is the primary Internet search engine of choice that everyone uses for most routine enquiries and there are two routes to get the top of page 1. Like most things in life you need money and or much sense to get to the top of the pile! Some things in life (as online) are free but many are not. What started out as a generous and altruistic plan to improve knowledge-sharing by universities between geeky academics soon became commercialised and taken-up by governments. People and business soon followed. is also committed to the early spirit of the Internet and likes to inform and provide lots of free stuff online!

google “Google permitted use of logo images”

Some more news and views

66% of us now own a smart phone and for the younger generations it is the must-have accessory. All this information is just a few clicks away online thanks to the likes of Google, unlike in the old days when you would have to trudge down to the council offices and probably also have to visit the County archives in Leeds.

To give you an idea of how much is at stake here – with Google recently agreeing to pay a decade of UK back tax amounting to some £120m, some have said it still only represents a drop in the ocean!

Back to our story ..

During Year 1 we struggled with the main Internet search engine page ratings to climb up the ratings for the keyword “Cottingham”. We are now jockeying for key position with Wikipedia for the keyword Cottingham! For months we were repeatedly hurled back from Page 3 to Page 12 on Google and we got “spammed” with thousands of junk emails, so we decided to discontinue our inbox and let social media take the strain (you can find us on Facebook and Twitter). Some say it’s a war for ratings out there online, as it is in real life. Seeking a new start in a fresh place is like the wild west – hence sometimes it makes sense to be a lonesome pine – and tell a ryme, or two!

We say with hindsight: early set-backs just made us all the more determined. Getting good back-links to tell your story online helps your ratings too and they are the equivalent of references in real life.

read on ..

You’ve got to be in it to hit it!

We at are now in pole position to help others with their search engine promotions online!

Equiries welcome to Cottingham Allsorts


Many of us have been to see a 3D movie!

The good news they’re getting better at it – certainly since Jaws IIID!

but we still need 3D spectacles to watch them!

Now imagine a film in which those spectacles were turned into postage stamp-sized viewing displays

read on: –

VR on a Shoestring

This product review is subject to revision, but we wanted you to have it ASAP as “VR” is in the news currently

Update: and more recently BBC Click hot on our heels as ever, re-editing our releases the week before!

Does VR need rescuing by a Steve Jobs?


Providing support for other traders taking a well-earned summer break!

New traders present today: Holmestead’s

Holmestead Garden Furniture & Crate Company

Holmestead’s website


Garden Decoration

Garden Animals in Earthenware

These are made by a special molding process which we will return to in coming weeks when we get more information from the business

A duck the editor purchased today sitting proudly on our fireside hearth (right)

A joke for the children:

(Newcomer): Quack quack!

Q. (Inuit) Are you a goose?

A. No (crossly), I’m a hearth-duck!


(Sorry, Editor 🙂 )


John Ford’s Summer Sale

John Ford Summer Sale

Spot the postman on his round ..


Roadworks for New Broadband

Roadworks for laying broadband in Cottingham Centre

All our retailers have had to cope with roadworks whilst broadband is installed

And again!

People need to keep services running through disruptions ..  contact McNicholas Construction Team on 0845 200 0214 working on behalf of CityFibre or via Email:


Street Corner: Oakwood Canine Services: Canine Campaign

Canine Ambassadors


With Tribute to Blondes of Cottingham Campaign ..

There’s more to Blondes than meets the eye ..

locally-run coffee shop and ice-cream parlour offering a wide variety of exclusive and ethically-sourced food and beverages

Blondes of Cottingham – having empathy for canines too (bottom centre)


“4G” Broadband provision to roll out – at last!

Here are the links to broadband including free support for local businesses

The East Riding County Council are preparing for the new revolution in Internet provision

Hull and the East Riding have as urban and rural  provincial northern areas lagged behind the South in broadband provision.

Never mind 4G – we’ve not even got 3G!

Since 2000, “mobile phone black spots” have persisted – and as many will know, rural Internet “3G” access has remained stubbornly abysmal! Black spots are places where no mobile phone reception is available.

3G wireless Internet access as made available on today’s smart phones is not fast enough for broadband, whereas 4G is and forms the new styandard being rolled-out.

One of the problems is the lack of investment. Another is the permanent nature of the old telephone cable  technology and it’s outmoded installation practises

The solution chosen was to erect phone transmitter masts for 4G Wi-Fi connection to households “at the street level” which required digging up old the old copper phone lines.

A chain is only as strong as the weakest link

Unfortunately these old telephone wires were mostly laid unsheathed directly in the ground over 100 years ago and replacing them with underground sheathed fibre-optic cables for Wi-Fi access requires a complete up-ending of all cable routing!

Having tubes and sheathes means the telephone wires and cables can be slotted in and out between broadcast masts located every few hundred metres or so along a street for replacement and extension -without requiring to dig up all the ground including pavements and roads in between!

Has KC held the monopoly on local telecommunications in the region for too long?

Competition improves service provision!

KC’s monopoly (and old technology) extends through much of East Yorkshire as well as Hull. Was a lack of vision to invest in the regions broadband shown by the directors of KC post 1998? Everyone including the Hull Council, KC directors and private shareholders were all too keen to cash-in on the KC share boom when the shares peaked at over £17.00!

For want of a nail ..

Actually it was an unfortunate mistake, as the choice of “ADSL” technology for sending ‘compressed’ broadband including internet ‘narrowcast’ tv along the existing copper telephone wires failed to deliver in terms of range, loading and speed. Instead of choosing the more expensive replacement fiber-optic cables, the technology failed to deliver and had to be abandoned.

See how our region has lagged behind in Internet provision!

Yorkshire Post, Saturday March 07, 2015